Long Island Snapple House heads to auction

The Hewlett Bay Park waterfront estate known as the “Snapple House” is going to auction through Concierge Auctions, with bidding set to begin Nov. 6 and close live in London on Nov. 20. The sale spotlights a rare 1994 Long Island property tied to Snapple co-founder Hyman Golden and expected to draw global luxury buyers.

Why it matters: - The estate is a rare waterfront trophy property with a built-in origin story tied to Snapple co-founder Hyman Golden. - The auction format gives the seller a faster, global sale process and puts the home in front of international luxury buyers. - The property’s location in Nassau County offers estate-level privacy with relatively direct access to Manhattan and JFK.

What happened: - Concierge Auctions will sell the Hewlett Bay Park estate known for decades as the “Snapple House.” - The auction is being held in cooperation with Richard Golden, Shawn Elliott and Zach Elliott of Nest Seekers International. - The home is listed for $15 million. - Starting bids are expected between $3.5 million and $5 million. - Online bidding opens Nov. 6 on Concierge Auctions’ marketplace. - Live bidding ends Nov. 20 at The Connaught in Mayfair, London, as part of the firm’s London Global Sale.

The details: - The estate was built in 1994 by Qualico Contracting. - Architect Norman Wax designed the home. - The property has stayed in the Golden family since construction. - The residence sits on more than two acres and is angled toward Macy Channel views. - The home was built with a hand-laid slate roof and expansive interiors. - The residence spans three levels and includes an elevator. - Interior space includes five bedrooms and five full and three half bathrooms. - Principal living areas face the harbor. - The eat-in kitchen includes stone counters, a breakfast bar and stainless steel appliances. - A dedicated entertaining wing includes a bar and a temperature-controlled wine cellar. - The primary suite has water views, dual walk-in closets and a spa bath with a soaking tub and sauna. - Outdoor amenities include manicured lawns, formal gardens and 240 feet of water frontage. - A private dock provides direct water access. - The property also includes a pool, a poolside cabana with a full kitchen, changing rooms, a bathroom and a sauna. - A four-car garage completes the property. - Hewlett Bay Park is within the Five Towns eruv and sits among Hewlett, Hewlett Harbor and Hewlett Neck. - Nearby amenities include The Seawane Club, Long Beach, Jones Beach State Park, Cedarhurst, Rockville Centre, Roosevelt Field, Americana Manhasset and UBS Arena at Belmont Park. - JFK International Airport is about 15 minutes away. - Midtown Manhattan is about 45 minutes away. - Images of the property are available here. - Concierge Auctions said the closing will support its Key For Key giving program with Giveback Homes, funding new homes for families in need.

Between the lines: - The auction pairing of a recognizable local landmark with a London finale signals a push to capture overseas demand for ultra-luxury U.S. homes. - The property’s appeal rests on a mix of legacy, water views, privacy and proximity to New York City. - In a market where standout inventory is scarce, distinctive provenance can matter as much as square footage.

What's next: - Online bidding begins Nov. 6. - The live auction in London on Nov. 20 will determine the final sale price. - More property details and diligence documents are available through Concierge Auctions. - Agents will be compensated under the terms of the listing agreement.